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Booking Holdings Raises Quarterly Dividend 9.4% to $10.50 Per Share

Booking Holdings Inc., the online travel platform, declared a quarterly cash dividend of $10.50 per share, a 9.4% increase from the prior quarterly payment of $9.60. The dividend is payable March 31, 2026.

Booking Holdings Inc. (NASDAQ: BKNG), the online travel platform operating Booking.com, Priceline, and other brands, declared a quarterly cash dividend of $10.50 per share, marking a 9.4% increase from the previous quarterly dividend of $9.60 paid in 2025. The dividend will be paid on March 31, 2026, to shareholders of record as of March 6, 2026. Read more dividend announcements.

The dividend increase comes as the company reported strong fourth quarter 2025 results, with double-digit revenue growth and margin expansion. Chief Executive Officer Glenn Fogel said the company remains focused on advancing its use of generative AI to enhance value for travelers and partners.

Dividend DetailsInformation
Dividend Amount$10.50 per share
Previous Amount$9.60 per share
Increase9.4%
Record DateMarch 6, 2026
Payment DateMarch 31, 2026

Fourth Quarter and Full Year Performance

For the fourth quarter of 2025, Booking Holdings reported a net income margin of 22.5%, up from 19.5% in the prior year period. Adjusted EBITDA margin expanded to 34.6% from 33.8% in the fourth quarter of 2024. Revenue increased 16%, or approximately 11% on a constant currency basis.

For the full year 2025, the company delivered double-digit revenue growth and expanded Adjusted EBITDA margin by 193 basis points. Net income margin for 2025 was 20.1%, compared to 24.8% in 2024.

Gross bookings increased 16% in the fourth quarter, or approximately 11% on a constant currency basis. Alternative accommodation room nights at Booking.com increased by about 9%, while constant currency average daily rates rose by about 1%.

Capital Allocation

The company repurchased $2.1 billion of stock in the fourth quarter ended December 31, 2025. As of December 31, 2025, Booking Holdings had $21.8 billion remaining under its stock repurchase authorization.

In the first quarter of 2026, the Board of Directors approved a 25-to-1 stock split of the company's authorized shares of common stock, which will be effective April 2, 2026.

Operating Metrics

Total operating expenses increased 15% in the fourth quarter, slower than the 16% revenue growth rate. Adjusted fixed operating expenses rose 10%, driven by adverse foreign exchange changes, an indirect tax matter, and higher cloud computing costs.

Marketing expense as a percentage of gross bookings was 4.5% in the fourth quarter, up from 4.2% in the prior year period, due to strategic investments in the U.S. market and higher brand marketing spend.